Global Trends and Ukraine: Activitis Brought Together Business and Finance Representatives

On March 27, an analytical and discussion event titled "Global Trends and Ukraine. Economic, Technological, and Social Challenges and Opportunities for Business" was held in Kyiv, organized by fintech company Activitis.

"With this event, we are launching a new format for the business community, where financial innovation, global trends, and social responsibility come together in a dynamic exchange of ideas. As fintech company Activitis, we strive not only to create modern financial solutions but also to be part of change—from the B2B market to the higher education system," Kostiantyn Zhukovskyi, shareholder of fintech company Activitis.

The event served as a platform for strategic dialogue among representatives of Ukrainian business, the banking sector, and financial experts.

The discussions focused on transformations shaping the future of the economy:

- implementation of cutting-edge financial technologies;

- business adaptation to global instability;

- digitalization of financial solutions;

- issues of sustainable development and financial literacy.

"It is very important to gather with the business community from time to time, step away from operations, take ourselves out of our usual state, and look not only inward at the company—at the product, processes, or business organization—but also outward. After all, major waves of change and global trends are happening around us, regardless of whether we know about them or like them. If we begin to understand them, we can use them in shaping business strategies, creating new products, and finding markets. And this will directly increase the efficiency and effectiveness of the company," Viktor Halasiuk, economist, President of the Ukrainian Association of the Club of Rome.

Notable speakers at the event included:

- Viktor Halasiuk — economist, President of the Ukrainian Association of the Club of Rome;

- Rostyslav Diuk — Chairman of the Board of UAFIC;

- Viktor Vilchynskyi — Business Development Director at Activitis;

- Marharyta Pobilets — Head of Investment Attraction at Activitis.

"We live in a time when Ukrainian business must simultaneously respond unconventionally to crisis events and seek opportunities for growth. That is precisely why we initiated this meeting—to discuss new approaches, connect people, and form a shared vision for development," noted Activitis.

Event participants agreed that open dialogue among entrepreneurs, the financial sector, and the technology sector is key not only to weathering current turbulence but also to strengthening the country's economy in the long term.

Event partners: UAFIC, Kiton, Poetry Home.